Austin Real Estate Market Update – Feb 2010 Sales

by Steve Crossland on March 21, 2010

austin real estate market last two year feb 2010

Austin Real Estate Last 24 Months (click to enlarge)

The Austin real estate market for Feb 2010 remained about the same as February a year ago. None of the measurable price metrics changes by more than a percent or two. Homes are selling faster though, and the number of failed listings (Expired/Withdrawn) is down considerably. Days on market is down 13% and the number of Exp/Withdrawn listings is down 13% also. This indicates perhaps a swelling in momentum.

Sylvia and I are seeing increased activity both with buyer inquiries and activity on our listings. Other agents we talk to are saying the same. The current tax credit incentive ($8K for first time buyers, $6,500 for move-up buyers) expires soon. Offers must be written by April 30th to qualify for the tax credit. This seems mainly to be motivating first timers. We haven’t heard from any move-up buyers motivated by collecting a $6,500 tax credit. The move-up credit is a farce because it requires the recipient to complete two real estate transactions, the cost of which would exceed the $6,500 credit. Only the people who were going to move up anyway will benefit from this useless freebie.

Upcoming factors to keep an eye on include the discontinued buying of mortgage backed securities by the government on March 31st. This has provided a marketplace for loans and kept interest rates artificially low, perhaps by as much as 1.5%. Interest rates should rise throughout the rest of 2010 and will probably be in the 6%+ range by the start of next year.

Then on May 1st, the tax credit ends which, combined with rising interest rates, could put the skids on demand in the lower price ranges. We need the lower price ranges to do well because the sellers of those homes become the buyers of the mid range homes. Of course there remains the national economy and unemployment as well. Improvement in the economy will lift consumer confidence and jobs numbers, which will positively affect the real estate market.

Below is the chart of stats for Feb 2010. Further below are the year to date and inventory stats.

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No More RealtorI just wrapped up 5 days at SXSW Interactive. It was a fantastic conference with many great workshops, panels and discussion events related to technology, business, the internet and social networking. Much of it was relevant to the real estate business and small business in general, which surprised me.In fact, I attended two discussion workshops dedicated to real estate.

The first was “Making the Move from California to Austin“. Lots of good interaction, insight and questions regarding the differences between the larger California cities (the Bay Area in particular) and Austin. There were many Californians in attendance and it was fun to hear why so many feel drawn to make the move to Austin. I could say more, but that’s not the topic of this article.

The other real estate related event I attended was titled “Can Web 2.0 Kill the Real Estate Industry?“. This one surprised me because I actually got pretty worked up and steamed at how completely uniformed those are who dismiss the real estate agent as an obsolete, useless tour/taxi driver. It’s extremely irritating to listen to people who don’t know what they don’t know speak as if they know everything.

Interestingly, the folks in the audience who had actually purchased or sold a home recently defended real estate agents and said they greatly valued the services received. This sentiment is reflected in the internal surveys we sent our own clients after the close of each sale, which uniformly rate the experience as a very good one (whoa, I need to update that page on our site!).

Anyway, the discussion that took place stirred up some thoughts regarding my profession, what we do and how we are paid, and how the internet has changed things. Since I wasn’t able to fully make my points in a couple of short soundbites during the open discussion, I’m going to expand on my thoughts here.

So, with almost all MLS listings online and so much information available to real estate consumers nowadays, why is it that an agent is still needed? Why can’t we just be replaced by the internet? And, as one grouchy know-it-all complained about repeatedly, why should the listing data be controlled and disseminated only through private MLS Associations with strict rules on how the data is used and displayed online? Why isn’t all this MLS listing data free for the public to see and use?

I’m going to answer those questions, and others, by starting at the beginning – with the Seller.

Everything Begins With the Seller

Let’s say that Ms. Home Owner is happily living in Austin TX, working in an industry she loves, doing well, and one day she gets an unexpected job offer that will require her relocation out of state. The offer is too good to pass up, so she makes plans to move in two weeks and sell her house.

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I’m day three of five into the SXSW Interactive “Festival” in Austin. Though I wasn’t at first certain that a convention like this would be a valuable use of time and money, I am now convinced it is, and I know exactly why I’m here.

I’m here because I want to gain insight into new and emerging technology and how we as humans, and business people, interact with that technology. Also, as a professional in an industry that has been chronically and predictably behind the curve and late to the party on almost all new and emerging internet technology, I can’t rely on real estate workshops and conventions to keep me up to speed. In a way, at this point in history, SXSW Interactive is more relevant to my real estate business than any real estate convention could be. It’s causing me to wonder if I shouldn’t attend more non-Realtor related educational opportunities.

So, below, are some initial observations and insights about my experience thus far.

SXSW Interactive Attendees Are Definitely in a Different Tech League than Realtors
The contrast is palpable. This is revealed in the level of conversation and discussion I am experiencing not only in the workshops, but also at the lunch table with people  I’ve met. I spoke for 30 minutes this morning with a guy launching a startup to better connect job seekers with jobs that match their needs. His niche concept is very interesting, and I thought it even more interesting that his business, like mine, is essentially one of matching people with a solution to their needs.

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I’m Attending South by Southwest (SXSW) Interactive 2010

by Steve Crossland on March 12, 2010

At the urging of one of my more advanced Tech Guru friends, I am attending SXSW Interactive this year. Matter of fact, I’m here now, at the Convention Center, killing time before my first round of workshops this afternoon. This is the Tech portion of the now three-part SXSW Festival. The Music and Film portions are the other two.

So, what can a Realtor learn by rubbing elbows with a bunch of geeks and techies at SXSW? A lot, I hope. The business of real estate is now very much a technology occupation. Yes, the “people aspect” and the relationships we build and maintain are still the most important factors, but technology now more than every provides the frameworks and tools that support those relationships, as well as the deal tasks that we perform.

So, even though I remain dubious about most “Social Networking” hype, this blog being the exception, I’ll start off by attending a workshop entitled “Social Media Marketing for your Business“, where hopefully I’ll “Learn solid strategies, how to measure success, and all the tools you need to succeed in the fastest growing marketing medium on the web”.

Yeah, whatever. I’ve still never received a lead from any social networking source other than this blog, but I nevertheless feel it would be a mistake to ignore this topic, especially knowing that my 17 year old daughter and her friends (the future generation of real estate customers) don’t even use email or talk on the phone anymore.

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A Closer Look at Failed Listings in Austin 1999-2009

March 2, 2010

We all know that some Austin MLS listings don’t sell. The reasons vary, but when demand is insufficient to absorb supply, the prettier better priced homes win, and the sellers who love their homes, and express that love and devotion through too-high list prices, get to continue the romance.
Let’s see what that looks like when [...]

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Austin Real Estate Market Update – Jan 2010 Stats

March 1, 2010

The Austin real estate market started 2010 on an upswing. Average sold price is up 5.39% from a year ago, median sold price is up 2.12%, days on market are down. In fact, every measured metric on the chart below moved in a positive direction except for median list price, which is down slightly, but [...]

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Realtors Who Speak in Rehearsed Scripts Instead of Thinking

February 19, 2010

Sylvia wrote an offer for one of our buyers last week. When the listing agent called to confirm receiving the offer, he immediately started in with rehearsed script-speak. For those of you unaware of “scripts”, they are exactly what you might imagine. Prefab spoken lines to use in certain situations.
Many Realtors and Real Estate Coaches [...]

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Google Buzz – No Thanks. Leave my Gmail Inbox Alone

February 11, 2010

I opened my Gmail account this morning to see a new Label called “Buzz” just under my Inbox label. Hmmm. I clicked it and read the “Welcome” letter, spent a few more minutes looking into it at the Google Buzz site, Read the Google Blog about Buzz, watched a video about it (see bottom of [...]

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Husbands, let your wife have the house she wants

February 9, 2010

Below is one of my favorite commercials from the Super Bowl, though I disagree with the premise. I do appreciate the humor though. The message to married men, perhaps not completely tongue-in-cheek, is “you’ve sacrificed a lot, but surely there is a limit to your chivalry. Drive the car you want to drive”.
The commercial aims [...]

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Pre-Marketing a Listing Can Result in Quick Offers

February 7, 2010

When should a listing go “on the market”, and what constitutes being on the market? Often we’ll take a new listing with the understanding that it won’t be placed into the Austin MLS until the pre-sale checklist is complete. That checklist includes preparation that the seller needs to complete so that the home can be [...]

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